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21 Social Media Conversation Starters
Do you need a social media jump-start? Are your posts falling flat, or are you struggling to come up with new and interesting things to say? Following are 21 social media conversation starters you can...
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Develop Your LinkedIn Base with These Daily, Weekly and Monthly Posts
LinkedIn can help you land a job, but you may not have the time for regular updates. Career development specialist Lily Zhang’s three-pronged interaction strategy makes sure you are seen as active on...
View ArticleThe Social Media Advertising Beginner’s Guide for Twitter, Facebook and LinkedIn
When it comes to planning where to spend your marketing budget effectively, advertising on social media is one of the most sound investments you can make. I often speak to marketers who are just...
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How to Use LinkedIn to Build Relationships and Generate Leads
Are you using LinkedIn to your advantage? Do you use LinkedIn marketing tactics to generate more leads? Over the past year, LinkedIn has added and revamped some important tools that can streamline your...
View Article5 Tips for Improving Your Presence on LinkedIn [SlideShare]
What do you do when you either meet someone in a business setting and you want to find out more about their career? You look them up on LinkedIn, of course. LinkedIn is the number one place to show off...
View Article33 Pithy Tips for LinkedIn (EACH in 140 Characters or Less)
My relationship to LinkedIn is like my relationship to vegetables… I know they’re good for me, but definitely don’t eat enough. And until recently, I never really spent time on LinkedIn. But friends...
View ArticleHow to Use the LinkedIn Data Export Tool to Improve Your Marketing
Do you want to analyze your past interactions on LinkedIn? Do you want information that could help you understand your LinkedIn behavior? The LinkedIn Data Export tool offers deeper insight into your...
View ArticleLinkedIn Company Pages: A Worthwhile Investment?
Just about three years ago I extolled the virtues and potential value of LinkedIn Company Pages, referring to them as “an undervalued gem for organizations of all types.” I began that piece by writing:...
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Your LinkedIn Profile: Why You Need to Revisit How You Look on LinkedIn
Do you use LinkedIn as a networking tool? Are you looking for ways to use LinkedIn to attract more business for your company or brand? To learn how to optimize your LinkedIn profile as a marketer, I...
View ArticleHow to Leverage LinkedIn Groups to Boost Your Online Presence
LinkedIn is one of the most popular and enduring of social media sites. Through the second quarter of 2014, LinkedIn boasted users in 200 countries, with 300 million users worldwide and 100 million in...
View ArticleWriting and Sharing on LinkedIn Just Got Easier
Many authors have particular writing rituals. George Orwell wrote in a secondhand bookshop. Ernest Hemingway wrote while standing. Charles Dickens needed his desk just-so to pen his masterpieces. While...
View ArticleHow to Build a Powerful Network Using LinkedIn
How often do you leverage your LinkedIn network? Do you want to strategically improve and grow your connections? In building your LinkedIn network, the more selective you are, the more valuable your...
View Article3 Ways Businesses Are Ruining LinkedIn [INFOGRAPHIC]
LinkedIn used to be an exceptional way to network with others in your industry or potential clients through a powerful business-to-business social media platform. Being able to connect with other...
View ArticleOn LinkedIn, a Reference List You Didn’t Write
LinkedIn is the industry leader in helping people make work connections. Log on, and this professional-networking site displays a sampling of “people you may know” — often including colleagues at a...
View ArticleLinkedIn Activity: Trying to Manage the Virtually Unmanageable
This article attempts to help intermediate and advanced LinkedIn users understand how their LinkedIn activity is broadcast and shared with other users, and provides recommendations for the best...
View Article5 Easy Ways To Create A Brilliant Background For Your LinkedIn Profile
The transformation has started. LinkedIn has begun rolling out a feature that allows you to upload a customized background for your profile. A few months ago, LinkedIn provided this functionality to...
View Article7 Advanced LinkedIn Strategies for B2B Marketing
It hasn’t been too long ago that LinkedIn morphed from a teeny professional networking site to an enormous world force. Ever since its beginning, B2B marketers have been trying to crack the code for...
View ArticleThe 15 Best LinkedIn Pulse Articles On Marketing
I am always looking for what kind of content works for others and how to emulate those best practices in content marketing. I started publishing on Slideshare in July of 2010. And now I’m seeing almost...
View ArticleHow to Transform Your LinkedIn Profile Into a Marketing Tool
Do you want to use your LinkedIn profile to market yourself more effectively? Have you thought beyond adding a list of jobs and responsibilities? LinkedIn is the number-one social network for...
View ArticleHow to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
Here’s how many marketers handle their social media strategy: Craft update. Select Facebook, LinkedIn, and Twitter Auto-publish update to all three networks. But there’s a huge flaw with this strategy....
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